Exhibits

Early Bird Deadline: March 18, 2026.

The Exhibitor Application is in the Exhibitor Prospectus that can be downloaded by clicking the button above.

Exhibit Schedule Overview
... or go to Focused Attendee Flow Schedule

Exhibit Hall Schematic

The MSACL 2026 Exhibit Hall will be in the Hotel Bonaventure Conference Center. There will also be posters and food served in the Exhibit Hall. The Exhibit Booths will be 8 x 10 feet.

Registered Exhibitors: 25 Exhibitors occupying 34 Booths

Booth Waitlist:

Exhibitor Guidelines

All booths are 8 (d) x 10 (w) ft, except one that will be 16 x 20 ft. Your booth material MAY NOT be placed outside of your booth boundary (vertical poles). The maximum height that your exhibit will be allowed to extend is 8 ft. Placement of exhibitor-related material in the walkway is NOT ACCEPTABLE. Booth components must extend no further than the vertical pole marking the booth front edge. Blocking line-of-sight for a neighboring booth is NOT ACCEPTABLE. Exhibit space rental includes 8-ft high back drapes, 3-ft high side dividing drapes and a standard (7' X 44') identification sign with your company name.

MSACL also provides the following for your booth:

• One 6-foot draped table
• Two chairs
• Basic electrical outlet
• One wastebasket with daily trash pick-up
• Lead Collection via BadgerScan app

Complimentary Registration for Conference

There is NO complimentary registration included with booths for MSACL 2026. Please note that the booth pricing reflects this.

All registrations should be made a la carte.

There are NO Exhibits Only passes for MSACL.

Location Assignment

Booths will be assigned based on application date with preference given to corporate sponsors and previous participants.

No booths will be held or assigned without a signed application, and payment.

Cancellation

All cancellations must be sent by email to Chris Herold at chris.herold@msacl.org.

Cancellation Refund Policy : See Exhibitor Prospectus application page.

*If the event is cancelled, full refunds/credit will only be provided to those who have NOT already cancelled their participation.

Promotion

Exhibitors will be provided the opt-in email list of registrants after each registration deadline. This email list may be used to promote presence at the event.

No distribution of literature or other promotional items at any place outside of booths or mini-tables, including hotel guestrooms, or in any other public or private area of the hotel is permitted.

Rules & Regulations

• Promotional Items and Activities
  Companies wishing to conduct contests, lotteries or distribute promotional items should send a request via email to Chris Herold at chris.herold@msacl.org.

  Exhibiting companies ARE permitted to distribute promotional material that does not relate to food and/or drink, or the handling of such, at their Exhibit Booth location only. Under no circumstances should any items be provided to any employee of the conference center, hotels or MSACL for distribution to the attendees.

  All items distributed must be made available to all meeting attendees as long as supplies last. No soliciting of attendees is permitted in the aisles or in other exhibitor's booths, or in any other area of the hotel.

• Subletting Space
  Subletting any part of the exhibit space is prohibited without prior permission from MSACL.

• Sale of Goods
  The sale of goods or services of any kind in the exhibit area in connection is prohibited. Order taking is permitted.

Focused Attendee Flow